In 2018, Charlie Wood, a recent science graduate and hospital researcher in Melbourne, crossed paths with Dan Concannon, an accomplished creative and ex-rugby professional, whose career had been cut short due to an ulcerative colitis diagnosis.
For Charlie the idea of a lifelong career in hospitals and labs wasn’t for him, and with Dan’s newfound focus turning to everyday health management and supplementation, the unlikely pair aligned on a common belief: that staying healthy and hydrated should be enjoyable and effortless.
Vitadrop was born. What started as a side hustle quickly evolved into a passion project. In 2022, Charlie and Dan took the leap, leaving their full-time gigs to pour their hearts, souls, and savings into a business they knew was destined for big things.